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E-Commerce•2022

Turning furniture shopping into an immersive experience

Client

Artisan Furniture Manufacturer

Duration

2 months

Role

Technical Architect / 3D Systems Lead / Full-Stack Developer

The Challenge

A traditional furniture manufacturer wanted to go digital but had no idea how. They came to me with hand-drawn sketches and Excel spreadsheets. Their vision was unclear: 'We want customers to see our furniture online.' I transformed this basic request into a cutting-edge 3D customization platform that revolutionized their business model.

Project Showcase

CraftSpace Studio screenshot 1

3D furniture configurator with real-time customization options

My Approach

  • Built a sophisticated 3D configurator using React and Three.js with photorealistic rendering
  • Developed dynamic pricing algorithm accounting for materials, dimensions, and complexity
  • Created real-time 3D model generation based on user selections (wood type, grain, color, dimensions)
  • Implemented complete e-commerce flow with Stripe integration and order management
  • Built comprehensive CRM and analytics dashboard for business insights
  • Integrated with logistics APIs for real-time delivery tracking

Results & Impact

$2.3M in sales within first year

Average order value increased 340% vs traditional sales

68% conversion rate for configurator users

Reduced product return rate to under 2%

Expanded market reach from local to nationwide

“Dragos didn't just build us a website - he reimagined our entire business. His 3D configurator turned our small workshop into a tech-forward furniture brand competing with industry giants.“

— Artisan Furniture Manufacturer

The platform transformed a local workshop into a nationally recognized custom furniture brand, leading to partnerships with major interior design firms and hospitality chains.

Technical Highlights

•WebGL-based 3D engine rendering 4K textures at 60fps
•AI-powered wood grain generation for realistic previews
•Complex pricing engine with 10,000+ variable combinations
•Automated CAD file generation for manufacturing
•Real-time inventory management preventing overselling

Technologies

ReactThree.jsExpress.jsStripePostgreSQL

Project details have been anonymized to comply with NDAs while preserving technical achievements and impact.